Saturday, November 26, 2011

Moncler's Expansion

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Continuing its global expansion, Moncler opened its first flagship store in Mainland China, following recent openings in Paris, Milan, London and Hong Kong. This year in July, Moncler out first in New York flagship that located in Prince Street and opposite the Prada. The flagship store covers an area of 3000 square feet. Moncler men and women gathered inside the equipment and complete product line of children's clothing.

Designed by the Gilles & Boissier architecture studio, the Shanghai boutique represents a landmark in the brand's development in China as the company prepares to bring Moncler to more Chinese cities in 2010.The Moncler Jackets is rapid expansion.

Moncler Boutique Shanghai Two large windows open into the Moncler world, emphasized by French panelling in carved wood with floral relief motifs. It is a welcoming look which is in stark contrast with the glass used for the central counter and the pierre bleu used for the walls and floor. Both the men's and women's collections and a vast range of accessories all find room in the boutique.Located at Shanghai's Plaza 66, the 130-square-meter store recalls the DNA of the Moncler brand with the added contemporary luxury feel.

This year, Moncler is expected to open around the world about 12 stores. The company looks forward to China, South Korea and the Russian market.

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Moncler as a world-class brand to the global expansion is imperative. Moncler has planned implementation of their dream of globalization. Moncler boasts a global reputation thanks to a history spanning half a century that has made it a reference point in outdoor clothing. Technology and tradition have ensured Moncler has become a truly outstanding brand that looks back to its roots whilst at the same time continuing in its quest for the contemporary.

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